LOLC Finance NBFI brand continues to command national attention after being recognised as the country’s top non-banking financial brand, reinforcing its market leadership and brand excellence across Sri Lanka.
LOLC Finance NBFI brand secures top national ranking and rises to 14th among Sri Lanka’s most valuable brands.
LOLC Finance has once again secured its place among Sri Lanka’s most influential corporate names, with the LOLC Finance NBFI brand achieving the top position in the Non-Banking Financial Institution category in the latest Brand Finance rankings. The organisation also claimed the 14th spot in the elite list of Sri Lanka’s Top 100 Most Valuable Brands for 2025, featured in Echelon Magazine’s August edition. This new milestone not only reflects market dominance but also demonstrates the brand’s exceptional value creation and competitive strength within the financial landscape of the country.
According to the valuation study, LOLC Finance earned an impressive AA+ brand rating and a brand value of Rs. 11,528 million. The report highlights financial strength, market recognition, customer trust, and peer benchmarking as core pillars of the evaluation. LOLC Finance remained ahead of all competitors within the NBFI sector, widening its lead and reaffirming its reputation as a transformative force in Sri Lanka’s financial services space.
The Brand Finance Sri Lanka 100 report is widely recognised as one of the most comprehensive brand assessments in the country. It measures multiple indicators including operational performance, stability, credibility, and consumer sentiment while mapping local brands against international benchmarks. Through this rigorous methodology, LOLC Finance continues to solidify its position as not only a trusted financial provider but also an organisation shaping the future direction of the nation’s economic progress.
Reflecting on the achievement, Chief Executive Officer Mr. Krishan Thilakaratne noted that this recognition underscores the company’s responsibility and commitment to advancing financial inclusion. He highlighted that LOLC Finance contributes to more than one-fifth of total assets and a quarter of liabilities within the NBFI industry. With 36 percent of profitability in the sector, the organisation leads significant business segments such as SME finance, personal lending solutions, Islamic finance, factoring services, and agricultural financing.
Thilakaratne further emphasised the brand’s pioneering impact in the digital banking domain. He revealed that the company’s iPay platform alone handles over 60 percent of total e-wallet transactions in the country, positioning LOLC Finance ahead in customer accessibility and fintech interoperability. He described the brand as a catalyst for societal empowerment, operating with a determination to extend financial access to underserved communities and new generations of customers who rely increasingly on digital tools.
The company’s brand strength also continues to expand through its distinctive approach to marketing and customer engagement. According to Assistant General Manager of Marketing Communications, Mr. Prasad Perera, the organisation is defined by relationships that go deeper than basic transactions. Customers view LOLC Finance as a trusted partner and advisor for some of their most significant financial decisions. By nurturing loyalty and focusing on lifetime value, the brand drives sustained long-term growth.
Perera added that LOLC’s unmatched brand equity is strategically reinforced through integrated communication campaigns designed to deliver measurable results in both short-term and long-term horizons. With a comprehensive suite of financial solutions that support diverse lifestyles and business ambitions, LOLC Finance ensures a consistent and meaningful presence across every consumer touch point.
For LOLC Finance, recognition at the top of the NBFI category and entry into the Top 15 national rankings is more than a moment of celebration. It is a reminder of its responsibility to the millions of customers who depend on safe, reliable, and innovative financial support. Whether through expanded digital capabilities, strong regulatory compliance, or market-driven lending products, the company remains focused on delivering progress and prosperity for Sri Lankan communities.
As Sri Lanka continues to recover from economic challenges and rebuild financial confidence, leadership positions such as this become increasingly valuable. LOLC Finance views this achievement as both a validation of its strengths and a motivation to continue exceeding expectations. Its ranking among the nation’s most valuable brands reinforces its mission to remain at the forefront of service quality, trust, and industry transformation.
The momentum generated by this latest honour positions the organisation confidently for future growth. With continued investments in technology, credit innovation, and customer-centric development, the LOLC Finance NBFI brand aims to keep setting performance benchmarks across the financial sector. The company remains fully committed to strengthening its leadership role and empowering Sri Lankans with accessible, modern, and impactful financial solutions.