Rainco, a stalwart in the umbrella manufacturing industry, has maintained a strong presence for over four decades, evolving from its inception in 1977 to become a global brand while retaining its leadership position in the local market. Dinesh Dharmaratne, Chief Executive of Rainco, discusses the brand’s journey and strategies for growth. Initially focused on umbrella
The Sri Lanka-Thailand Free Trade Agreement (SLTFTA), recently signed, holds significant potential for Sri Lanka’s economic growth, according to experts. Research from the Institute of Policy Studies (IPS) suggests that the agreement could lead to a 38% increase in Sri Lankan exports through tariff elimination. Dr. Asanka Wijesinghe, a Research Fellow at IPS, emphasized the
Interface Tourism, a prominent marketing and communications agency specializing in the tourism sector, has unveiled a pioneering wellness campaign aimed at promoting Sri Lanka to the French and German markets. Commissioned by the European Union Delegation with the backing of the Sri Lanka Tourism Promotion Bureau, this initiative forms a crucial part of Sri Lanka’s